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Dolly Style is a Swedish concept music brand created by Emma Nors and Palle Hammarlund under Capitol Records Sweden. When Nors wrote the song Hello Hi in 2014 she imagined it being performed at Melodifestivalen by dolls and that's when the first girls where contacted. Alexandra Salomonsson, Carolina Magnell and Emma Pucek were the first girls to portray the characters Holly, Polly and Molly respectively. Hello Hi charted at number 32 in Sweden. They participated in Melodifestivalen 2019 with the song "Habibi", but failed to advance from the third semifinal, finishing in 5th place.