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Lee Ji-eun (이지은; born 16 May 1993), better known by her stage name IU (아이유), is an award-winning South Korean singer-songwriter and actress signed to EDAM Entertainment. She debuted in 2008 to much acclaim for her vocal ability but did not find mainstream success until 2010 with 잔소리 which became her first number one hit. As of 2017, IU has fourteen official #1 singles on Gaon, Korea's national chart, and four #1 singles on Billboard's K-Pop Hot 100. She also charted in the top ten of Gaon's annual singles chart for two consecutive years from 2010-2011. On top of her commercial success, her music and artistry are also critically acclaimed winning multiple Daesang awards for Song of the Year (for 좋은 날) and Artist of the Year from 2011-2012. On January 27, 2021 at 18:00 KST (UTC+9) EDAM Entertainment globally released IU's comeback single entitled "Celebrity". The track was released in major online streaming platforms in South Korea and worldwide and achieved multiple All-Kills in Korean charts every hour.